Keywords Software Guide » Search Engine

LSI Keywords

admin — Thu, 05 May 2011 15:14:31 +0000

LSI Keywords for on page SEO and Google Ranking!

In this article, LSI Keywords, we tell you what Latent Semantic indexing, or LSI, is. How Google uses LSI technology and latent semantic analysis in an algorithm to determine what your website is about and how you can use LSI Keywords and Synonyms for Search Engine Optimization to get higher search engine rankings. This is must know information!

Really the term is LSI, Latent Semantic Indexing or LSA Latent Semantic Analysis.

I am using the Term LSI Keywords because:

1) The two are closely related when discussing on page SEO and

2) The Term "LSI Keywords" is a keyword phrase that I can rank well with in the search engines. I determined this using keyword analysis.

LSI Keywords and Latent Semantics Indexing Definition

Latent Semantics Indexing is based upon the fact that words that are used in the same context tend to have the same meaning. If there is enough similarity in the text of a Web page to the keywords in the title etc, then Googles ranking Algorithm Model determines that the web page in question really is focused on the keywords

AND most importantly to you, this means that Google will return your web page higher up in the Search Engine Results Pages (SERPS) in response to a users query for that keyword!

So LSI is a method for indexing a website that Google uses that is often referred to as LSI Keywords. Search engines use this to analyze the keywords and content of websites to derive the true content and focus of the websites rather then just relying on a list of keywords that are populated thru out a website.

LSI Keywords – why do the search engines care about this?

This is part of the evolution of Search Engines Algorithms as they try and return the best website for a users keyword search in a search engine.

Many years ago people would try to put the best keywords possible in the Keyword Meta Tag field and that helped get ranking> Then that was quickly abused and search engines no longer trusted that solely. Remember people only use a search engine if it will give them the information they want. If you search on dogs and the search engines kept bringing back porno or spam sites you would quickly switch to another search engine. So the search engines want to find the best sites possible for the keywords you are searching for.

As the web evolved the search engines moved to looking for the keyword in the heading tags and in the body but again people quickly moved to "Keyword Stuffing" and all kinds of keyword games to fake out the search engines.

So now the search engines like Google are using Latent Semantics Indexing to try to analyze the keywords and synonyms on a page to determine if the content truly relates to the keywords and then the Search Engines Index the page according to the result!

LSI Keywords – How you can use LSI Keywords for On Page SEO for better search engine rankings and free organic traffic.

You are doing On Page SEO When

You optimize a blog post or website page so that the search engines can best understand what the page is about and send traffic there. LSI Keywords are a way to do this better.
When you optimize the page for a specific keyword phrase so that the search engines rank your page high up in the results pages when people search on that keyword phrase. LSI Keywords REALLY helps here.

Free Organic Traffic is

What people call traffic (the people) sent to your site by the search engines that you did not pay for. You do on page SEO to try and get more of this free organic traffic.

How to use LSI Keywords to do on page SEO and get Free Organic Traffic:

Clearly you still need to use your keywords and Keyword Phrases (you can click on thsi link to read an article on a high quality reasonably priced Keyword Tool)

But in addition to that you want to use related Synonyms and other words concerning the same topic to convince Google that your site is really based around the subject on the keyword and really not just trying to rank highly for a common keyword so they can sell people Viagra!

By writing your article or post using the keywords and the related words that LSI says you should (hence the term LSI Keywords), you can both help the search engines find and rank your page better (you are improving the on page SEO) but you can also write articles that your readers find easier to understand because you are using various words on the same subject to refine your article rather then trying to awkwardly jam in the same keyword over and over!

LSI Keywords – A real example

Here is a live example to make this clearer.

The title of this article is LSI Keywords. You have seen me use it over and over.

Great! Lots of use of the main Keyword Phrase right?.

But here is something you may not have Known.

1) I have written this article while observing a list of LSI terms that are part of a WordPress Plugin I purchased.

2) It gives me the Top Related Semantic Keywords and Synonyms for any primary keyword phrase!.

3) I have used those terms thru out this article!

4) So this article is your real life example of LSI Keywords for on page SEO in action!

Here is that list of LSI Keywords direct from the WordPress plugin:

LSI technology,latent semantic indexing,svd,matrix,latent semantic analysis,search,similarity,vectors,information retrieval,lsa,vector,model,lsi,latent,semantics,retrieval,queries,seo,search engines,Google,paper,search engine,synonyms,search engine optimization,semantic,algorithm,

If you read back thru my article you will see that I have used many of these terms in the article to boost the on Page SEO!

Using LSI Keywords for anchor text when linking back to an article (for Backlinks – Off Page SEO) will help keep the anchor text real and keep your site from getting dinged as having spammy backlinks.

LSI Keywords – Using the Clickbump SEO plugin

I use the clickbump SEO plugin for On Page SEO. It not only gives me the LSI words but it checks my posts for a dozen other on page SEO rules and it really works!

I am using it on this article and I now use it on about 6 sites.

I have seen steady gains in the Search Engine Rankings for my posts on those blogs because I use the Clickbump SEO plugin to improve my on page SEO.

I have had dozens and dozens of posts move on to the first page of the Google Search Engine Results after using the Clickbump SEO plugin.

You can click on this link to check out the ClickBump SEO plugin for yourself.

OK thats it for this LSI Keywords Article, I hope you can use it to drive more traffic to your website!

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Why you HAVE TO do Keyword Research to get website traffic

admin — Sun, 02 May 2010 07:49:54 +0000

One of the biggest mistakes a website can make is to ignore keyword research. It is doesn't matter how great your website is or how low your prices are, if nobody can find it. For people to be able to find your website, you need to get your website to show up in search engine queries related to your niche. If you don't take the time to figure out what keywords people are using to find your products or services, all you can do is blindly guess which keywords to use. You'll probably be able to guess some good keywords, but there are likely hundreds of other keywords that you haven't even considered. Some of your choices may not even be worth targeting.

Not Everyone Searches Like You. If you want to get website traffic, quality website traffic, then you HAVE TO do keyword research!

Too many people assume that they know exactly which phrases people will use when searching for their products or services. To you it may make sense for most people to just type in your exact product name. Not everyone thinks and behaves the same way as you do though. Here are some ways that their searches could vary:

-They may throw in an extra descriptive word.

-They may use a synonym for your product

-They might type a whole sentence or just a 2 word phrase.

-They might use regional spelling or terminology.

These are just some examples of why kewyword research is important and you have to do it to get quality website traffic!.THere are just to many ways or search variations, for a person to search for your niche using the search engines!

THis is why knowing the linguistics of your niche is important (and yes you learn that doing keyword research) Some other people might not even know what your product is called. Some people may search for a very broad phrase, while others search for something very precise. You just don't know really know what people are searching for unless you do some research.

How Good Keywords Will Help Your Website

Choosing the best keywords can have a substantial impact on your bottom line. Good keywords can improve your traffic volume, total sales and conversion rates.

By doing keyword research you can get a good idea of which keywords get the most search volume. This ensures that you are targeting keywords that enough people are searching for, instead of wasting resources on keywords that don't get enough searches. Advanced keyword research will also help identify which keywords have less competition. These keywords would be easier to get rankings and traffic from. And this is how you drive quality traffic to your website.

If you reallly want to do keyword research right, it is a process and quality keyword research software like Keyword Research Pro is priceless AND WILL give you a competitive advantage AND WILL result in driving better auality traffic to your website. Yes you pay for a tool like keyword research pro but it is worthe every penny. If you increase your traffic volume, your overall sales are bound to improve, especially if you are targeting quality, relevant keywords.

You can use free tolls like google adwords etc. and they will give you the very basics and that basic keyword research is better then nothing.

When you do keyword research you will be able to identify which keywords are most relevant to your niche. Targeting highly relevant keywords improves the quality of traffic on your website. These people are much more likely to buy your products or services.

What If You Ignore Keyword Research

Ignoring keyword research is a little like opening up a store but not bothering to put a sign out front. That sign tells your potential customers what your store offers. If those people don't know what your store specializes in, they may very well walk right by your store without going in. Not putting a 'sign' on your website is even worse. Instead of getting a lot of street traffic that might walk into your store, your store is now in a back alley with a sign written in Swahili.

If you don't do proper keyword research, you either won't get much traffic or that traffic will be low quality. Usually it will be a combination of both. As a result your sales and profits will suffer. The people looking for your products may never find your website. Essentially you would be wasting the potential of your website. If you want your website to succeed, keyword research is a must!

By: Jeremy Biberdorf

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SEO simplified – Try, Understand and Comment! ?

admin — Sat, 10 Oct 2009 02:52:40 +0000

Sam asked:

SEO has attained extreme importance these days. But there is so much written and discussed about SEO, that often a common user gets confused with the concepts and the terminologies used. We have tried to simplify all the concepts with the help of visuals – as part of our Online SEO course.
I expect the following from all you members –
1. Tell us which topics in SEO, you feel difficult to understand. We will try to explain them with the help of visuals.
2. Kindly, view our visual creations of certain topics of SEO and give us feedback.

Here are the links –
1. http://telezent.com/telezent/Optimizing-your-website.aspx
2. http://telezent.com/telezent/google-indexing-flash.aspx
3. http://telezent.com/telezent/search-engine-ranking.aspx
4. http://telezent.com/telezent/keyword-research-process.aspx

I hope that our creations will help the SEO community, globally.

Underground Competitive Intelligence and Keyword Research

admin — Sun, 04 Oct 2009 11:52:31 +0000

Having your website up and running is the first step, but one thing that I learned from Michael Cheney is that you need to optimize your website for your specific keywords, so that you can start climbing in the search engine ranking.

Keyword research will make SEO so much faster and PPC so much cheaper. And you can do this research for FREE with the tools I’ll show you!

Here are some of the tools that I use for my keywords research:

- Market Samurai (free!)

- Google Keyword (free!)

- www.spyfu.com (free!)

- www.wordtracker.com (free trial)

- www.hexatrack.com (free!)

- www.KeyCompete.com (free trial)

What you are doing with your keyword research is you are narrowing your market into your specific niche. You are using a laser beam instead of a flashlight.

So instead of a broad market like?computers, you could narrow it down:

Computers → Laptop computers → Apple Laptops → iBook

See how you have just taken a broad market search term with a ton of website and competition, down to a specific niche with fewer websites and less competition.

You are targeting your specific customer this way too.

You are essentially carving your own slice of cyberspace on the internet with your keyword, that you will then create websites, articles, videos and other content around your keywords.

The coolest thing about the tools I’ve shown you earlier is that as you are searching for your keyword, you are arming yourself with a TON of competitive intelligence and know how to set up your website the right way the first time:

- Competition- who is using you keyword?

- Volume- how many searches a day?

- Trends- are they steady, increasing, declining, or seasonal?

- Commercial intent- how likely is someone to buy something from you based on searching for your keyword?

The commercial intent is one of the coolest things for you and me?because who do we want? Buyers!

We want them to buy from us because of the content and the value that we are giving away.

You want to do your keyword research not only to figure out where the niche is.

You want to make sure that as you’re building pages you’re using that keyword research data and figuring out through PPC which ones are converting the best to then go and build out your websites.

This will tell you what keywords to write articles about or what keywords to go build Squidoo pages around.

By: Adam Spiel

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underground competitive intelligence and keyword research