Keyword 'select is the basis of SEO. If you get your keyword research and Keyword Select right, Google and Yahoo and MSN will send you all the traffic you want. But if you fail do do your keyword research wrong, or select the wrong keywords, your Website will be like a ghost town!!

 

The Keyword research, Keyword 'select process is not magic and its not really difficult. Using professional grade, automated keyword research and keyword select tools like these two links will show you: Keyword Research Pro or Keyword Elite 2.0 makes it simple, straight forward and it works. You will only get lots of free search engine traffic when you give the search engines what they want. It isn't difficult when you know how, it's just a matter of knowing the steps to take and finding the right keyword to target.

Keyword Research is the first step of the process and is of course crucial if you want to get free search engine traffic

Keyword research involves finding the phrases that your potential customers type into Google when they are looking for information. Before you write anything, you need to discover the phrases you need to target to make sure your site appears on the first page of search results. Keyword research should be the first step before you write any content.

Create a master list of keywords

You could use the Google trends free keyword tool from Wordtracker (Wordtracker has a professional tool that you can buy but it costs way to much for the average person. You are better off with Keyword Research Pro or Keyword Elite 2.0 in the links above if you want a professional automated tool at a reasonable price) or you can use the Free Google keyword tool. Here is a link to an article listing the most popular free keyword tools: CLICK ON THIS LINK TO READ AN ARTICLE INTRODUCING YOU TO 5 FREE KEYWORD RESEARCH TOOLS.

The point is that when you use a keyword research tool, you are aiming to find keywords that have low competition, because they are easier to rank for and that are relevant to your Website and its content and are what people enter into the search engines when they are looking for the type of information of products that your Website carries.

 

And then you want to make a long list of them to do your Keyword 'select from .

 

 

 

For example, Go to the Free Google Keyword  tool  by clicking on this link (it will pop up in a new window so you don't loose your place here) and type in a broad keyword that describes your niche. The keyword research tool will return the top 100 keywords with that word in them. You will get an estimate of how many searches there are each day.

Click on the Competition button to sort the list of Keywords by competition.

The competition is NOT competition as in how many people use that keyword for their Website it is "The image represents the number of advertisers bidding on each keyword relative to all keywords across Google"  it is advertising competition!

 

 

 

BUT this is a good way to build your keyword brainstorming list. You can download it with Google button in the upper left, save it and use it in your Keyword 'select process .

 

What makes a good keyword list and what makes good keywords to select? Well if you use a tool like keyword research pro (click on this link  KEYWORD RESEARCH PRO  to read about what they offer) they guide you  thru all that. But basically as long as the keyword phrases is getting some traffic and hasn't got much competition it is a keyword worth targeting because it will be easy to rank on the first page of search results.

 

 

 

Most people make the mistake of targeting keywords that have lots of competition and wonder why they have hardly any visitors to their Website.

When you are starting out, it is much easier to get on the first page of search results when you target multiple keywords that have a relatively small amount of traffic and little competition. The small streams of traffic become a big stream when combined.

Multiple listings on the first page of search results can add up to a lot of traffic, so Keyword Select out a few good keywords that don't have a lot of competition and are easy to get ranked on the first page of search results. and watch your visitor numbers soar.

 

You can click on our Keyword articles category to read many more articles on how to get started, with more detail, in the keyword research and keyword 'select process.