LSI Keywords for on page SEO and Google Ranking!
In this article, LSI Keywords, we tell you what Latent Semantic indexing, or LSI, is. How Google uses LSI technology and latent semantic analysis in an algorithm to determine what your website is about and how you can use LSI Keywords and Synonyms for Search Engine Optimization to get higher search engine rankings. This is must know information!
Really the term is LSI, Latent Semantic Indexing or LSA Latent Semantic Analysis.
I am using the Term LSI Keywords because:
1) The two are closely related when discussing on page SEO and
2) The Term "LSI Keywords" is a keyword phrase that I can rank well with in the search engines. I determined this using keyword analysis.
LSI Keywords and Latent Semantics Indexing Definition
Latent Semantics Indexing is based upon the fact that words that are used in the same context tend to have the same meaning. If there is enough similarity in the text of a Web page to the keywords in the title etc, then Googles ranking Algorithm Model determines that the web page in question really is focused on the keywords
AND most importantly to you, this means that Google will return your web page higher up in the Search Engine Results Pages (SERPS) in response to a users query for that keyword!
So LSI is a method for indexing a website that Google uses that is often referred to as LSI Keywords. Search engines use this to analyze the keywords and content of websites to derive the true content and focus of the websites rather then just relying on a list of keywords that are populated thru out a website.
LSI Keywords – why do the search engines care about this?
This is part of the evolution of Search Engines Algorithms as they try and return the best website for a users keyword search in a search engine.
Many years ago people would try to put the best keywords possible in the Keyword Meta Tag field and that helped get ranking> Then that was quickly abused and search engines no longer trusted that solely. Remember people only use a search engine if it will give them the information they want. If you search on dogs and the search engines kept bringing back porno or spam sites you would quickly switch to another search engine. So the search engines want to find the best sites possible for the keywords you are searching for.
As the web evolved the search engines moved to looking for the keyword in the heading tags and in the body but again people quickly moved to "Keyword Stuffing" and all kinds of keyword games to fake out the search engines.
So now the search engines like Google are using Latent Semantics Indexing to try to analyze the keywords and synonyms on a page to determine if the content truly relates to the keywords and then the Search Engines Index the page according to the result!
LSI Keywords – How you can use LSI Keywords for On Page SEO for better search engine rankings and free organic traffic.
You are doing On Page SEO When
- You optimize a blog post or website page so that the search engines can best understand what the page is about and send traffic there. LSI Keywords are a way to do this better.
- When you optimize the page for a specific keyword phrase so that the search engines rank your page high up in the results pages when people search on that keyword phrase. LSI Keywords REALLY helps here.
Free Organic Traffic is
What people call traffic (the people) sent to your site by the search engines that you did not pay for. You do on page SEO to try and get more of this free organic traffic.
How to use LSI Keywords to do on page SEO and get Free Organic Traffic:
Clearly you still need to use your keywords and Keyword Phrases (you can click on thsi link to read an article on a high quality reasonably priced Keyword Tool)
But in addition to that you want to use related Synonyms and other words concerning the same topic to convince Google that your site is really based around the subject on the keyword and really not just trying to rank highly for a common keyword so they can sell people Viagra!
By writing your article or post using the keywords and the related words that LSI says you should (hence the term LSI Keywords), you can both help the search engines find and rank your page better (you are improving the on page SEO) but you can also write articles that your readers find easier to understand because you are using various words on the same subject to refine your article rather then trying to awkwardly jam in the same keyword over and over!
LSI Keywords – A real example
Here is a live example to make this clearer.
The title of this article is LSI Keywords. You have seen me use it over and over.
Great! Lots of use of the main Keyword Phrase right?.
But here is something you may not have Known.
1) I have written this article while observing a list of LSI terms that are part of a WordPress Plugin I purchased.
2) It gives me the Top Related Semantic Keywords and Synonyms for any primary keyword phrase!.
3) I have used those terms thru out this article!
4) So this article is your real life example of LSI Keywords for on page SEO in action!
Here is that list of LSI Keywords direct from the WordPress plugin:
LSI technology,latent semantic indexing,svd,matrix,latent semantic analysis,search,similarity,vectors,information retrieval,lsa,vector,model,lsi,latent,semantics,retrieval,queries,seo,search engines,Google,paper,search engine,synonyms,search engine optimization,semantic,algorithm,
If you read back thru my article you will see that I have used many of these terms in the article to boost the on Page SEO!
Using LSI Keywords for anchor text when linking back to an article (for Backlinks – Off Page SEO) will help keep the anchor text real and keep your site from getting dinged as having spammy backlinks.
LSI Keywords – Using the Clickbump SEO plugin
I use the clickbump SEO plugin for On Page SEO. It not only gives me the LSI words but it checks my posts for a dozen other on page SEO rules and it really works!
I am using it on this article and I now use it on about 6 sites.
I have seen steady gains in the Search Engine Rankings for my posts on those blogs because I use the Clickbump SEO plugin to improve my on page SEO.
I have had dozens and dozens of posts move on to the first page of the Google Search Engine Results after using the Clickbump SEO plugin.
You can click on this link to check out the ClickBump SEO plugin for yourself.
OK thats it for this LSI Keywords Article, I hope you can use it to drive more traffic to your website!
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