As I mentioned in another article on this site I am not a huge fan of using Googles keyword research software Wonder Wheel for Keyword Research.
Wonder wheel basically allows you to enter a keyword for a niche you want to research and then it comes up with a spider shaped chart with each arm pointing to a related keyword term. Click on any one of those terms and you come up with another set of keywords related to that term.
While doing keyword research this way is OK – it allows you to explore related keywords and keywords that are related to those keywords, the Google wonder wheel software is pretty basic and it does not do the extensive competitor analysis of other keyword research software like Keyword Research Pro does. It is basically a one trick pony. But it does have extra applications.
Here is a video from a library. In the school that sent this to me they apparently uses the Wonder Wheel Keyword research tool to help students narrow down their search results and get great access to sites that will provide them with background information on their specific topic. Cool huh?
I could see where it would be a good aid for researching information in this manner. Finding terms related to terms. Almost like meta data – data about data.
