In this How to Keyword research technique article you will learn the Keyword techniques and Keyword strategies for getting the best keywords in less time. Anyone who wants to drive traffic to their blog or Website needs to understand the basics of keyword research. It is not just about selecting a few keywords, using them in your Website name and then having traffic start flowing to your Website.
There is need for you to do a thorough and prolonged keyword research in order to evaluate the campaign of your competitors, creating a list of keywords for the niche of your choice and discovering new niches or even the product of your choice.
As someone who is into these, I must tell you that keyword research takes a lot of time but it is worth it! Without a Keyword Research technique and strategy to follow you will never get the targeted traffic volume for your Internet business, niche or campaign. It is hard to do on your own,. With no experience it can be even harder. But if you use a keyword research tool, you are assured of getting your result in a fast manner and most importantly you will get the targeted and less competitive in the niche of your choice.
All over the Internet, there are varieties of Free and paid for keyword research tool, some of them are:
- Keyword research Pro
- Googles AdWord Analyzer,
- WordTracker,
- Keyword Elite,
- Micro Niche Finder
- or even HitTail, etc.
But the question here is: are the paid ones worth your hard earned money and will the free ones do a good enough job?
The fact is that people just starting out get it all backwards. They think that they can get by with a free keyword research tool "Until they Learn the ropes". The problem with this is that the keyword research is the foundation of your business. That is exactly where you need to invest time and money. Once you learn the ropes AND become and expert you will realize that not using the tools is a waste of time and future earnings.
BUT Investing your money into some keyword research tool can be a waste of money and time if you have not done the background work first (No there is no magic bullet. No one can do everything for you):
1) Have you identified your niche market? – one size does not fit all if you want quality traffic!
2) Have you identified what your blog's or Website's purpose is in that market?
3) Do you know why people will come to your Website?
4) Do you know what lingo people use when talking about your niche market?
5) .Do you know how you want to monetize (make money off) of you market?
6) Do you know what kind of content you will create for your blog (written, video, robot generated, RSS Feeds, etc)?
Once you can answer these questions you will have the basic focus for your blog to start to learn how to keyword research techniques.
I HIGHLY RECOMMEND that you use a keyword Research System like Keyword Research Pro. Click on this link to see all the things it will help you do automatically. It is worth its weight in gold when it comes to not only learning how to keyword research techniques but it also steps you thru it all, automatically. Click on this link to buy Keyword Research Pro and start using it today.
Like I said you can go right to Google and use there keyword analyzer tool (Click on this link to read an article we posted on The top FREE keyword tools out there)
No matter if you choose a paid for keyword research software system like keyword research Pro or choose to use a combination of free tools and experience and time, the fact is that you need to do one or the other! If you are into article marketing, Pay Per Click advertising, AdSense or SEO or even affiliate marketing, you need this software in order to increase your web traffic and skyrocket your earning.
OK lets talk specifically about HOW TO Keyword research techniques: and Strategies
STEP 1) Do they background Niche Market Research!
Assuming you are into marketing a niche about an acne product.
you have researched the market by doing Google searches and going to competitor websites. At least a dozen.
you have read their articles and clicked on some of the advertisements to see what is being sold in the marketplace.
You have watched some of the acne HOW TO videos and understand what people talk about when talking about acne products.
And you have decided that you want to focus your site on "Acne Cures"
GREAT! You have done the background necessary to start your keyword research process!
Step 2) Start to do the keyword research technique
Let's say you want perform a keyword research search using the keyword "cure acne".
Most people will just plug in the keyword "cure acne" in the search box for the keyword . As someone who is very experienced in this, the best way to get the top keywords out of this is to simply plug in the keyword "acne" in the search box. It will return similar keywords that pertains to acne both relevant and irrelevant ones.
You should keep a pen and paper by your side for this. Glance through the result of the acne and select the words that pertain to curing acne like cure acne, treat acne, stop acne, fight acne, acne remedy, acne relieve, deal with acne, overcome acne and acne help etc.
These keywords listed above are the keywords for solving a problem, avoid keywords like symptoms of acne, causes of acne etc. Though they are useful, as you are marketing a product about the remedy of a disease it is better to be more targeted here. Still plug the keywords I listed above.
If you continue plugging the keywords and searching them you will end up getting long tail keywords (this is a list of keywords that go from most common to least common,. the least common ones are the "tail" of the list. But they often add a lot of traffic to your Website because there is little competition for them,.
Step3) Without an advanced tool your choices are limited where you go from here
It is a good idea to manually bounce your list of keywords off some other search engine besides Google.
This will refine the list a little,.
Check Google adwords and look at competition for pay per click keyword terms. this is a must if you plan to do pay per click advertising. it also gives a hint as to keyword usage by your competition
Also use a combination of the 5 free tools listed in the article mentioned at the start of this article to get a feel for current keyword usage vs older keyword usage. This will help you spot emerging trends. This is a GREAT way to get some keywords with low competition that are just becoming popular.
For example, today is may 4th 2010, and if your Website focused on the oil industry then adding the keywords "dome" or "Oil dome" might be a good way to get some traffic that would have been meaningless a few weeks ago (this is due to BP's efforts to decrease the amount of oil leaking into the gulf of Mexico from a massive oil well bow out by constructing a dome to place under the ocean over the well).
Step4) Plan how you will use your Keywords
The final step of your strategy is implementing it! Many people fail on this last step.
- DO NOT try to put all your keywords in every article!
- DO make sure that you main page has a description the defines the niche with the core keywords'
- Do make sure that you focus each article on one or two keyword phrases.
- Do make sure that those keywords are in the title and description.
- Do make sure that you use them through out the article where it makes sense
- DO NOT use them so much that the article is a pain to read. The Search engines will not be fooled.
- Do add more the one article per keyword phrase
- DO group the articles by keyword phrase within categorizes that contain the keyword in the name
- DO link to the other articles from within articles where it makes sense.
- DO use the keyword statistics plugin in wordpress and learn how to use it
- Do use the All in one SEO plugin in wordpress and learn how it worked
- DO use relevant article tags with the keywords in them
- Do keep the content original
- Do add more content on a regular basis
- Do continue to check the keyword tools for more fresh ideas every once in a while!
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